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Backlinks, or external links, and link building all refer to the process of creating links on other websites connecting to your website.
looks simple, right? There are several things that go into creating backlinks and a lot to take into account.
A good example of using backlinks is to link to website posts from other websites on your own website. Say you are a dentist, and you use the website side of your website to write about teaching topics related to dental hygiene and care. This week’s website post gives him guidance on how to prevent tartar, but you’ll want to give him an external link to the Indonesian Dental Association for info on what tartar is and how it triggers it. You might say something like, “Click here for more info on tartar,” or you might just create a hyperlink.
One thing that needs to be considered when you create your backlink is to make sure you control it to open a new tab or window, rather than making viewers leave your website for another visit.
Now that we know what backlinks are and how to use them, why do we need to take the time to create backlinks in our busy few days?
Functions of Creating Backlinks
1. Increase your SEO optimization by giving it a quality signal to the crawler engines.
When other search engines catch websites linking to your website, it raises the siren if your website deserves to be linked, because that should be the authority on that subject. When you link to another site, it’s either because something on the page explains it better than you can, or there’s information you want your viewers to have that they can most accept from another site. Crawler engines understand and take this into account when ranking websites
2. Increase traffic to your website from referral sites.
This one is quite bright. The more backlinks you have from other websites, the greater your chances of increasing your website traffic from referral sites.
3. Support for your website
Like number one, you don’t just throw away links on your website, which can be called the most important marketing base for your business, from any old source. You want to make sure it is a reliable and quality source, and so are other business owners. Adding a link from another site gives it automatic support, or agreement, on the content on that website.
4. Create trust and authority
The more support you receive from authoritative websites, the higher your website will rank in the crawler engines, the more people will trust your efforts and recognize your brand.
5. Make online interactions between websites.
When you link or support other websites, people see it as a network you have on other websites, and it makes more and more confidence when people know you are sure enough of the two to have an open online relationship. However, don’t make the mistake of thinking that link transitions will be useful, as this will only penalize you in the long run.
6. Promo for your business.
Simply put, other websites linking to your website give it more stable visibility for your website. Just think it’s free advertising.
It’s also important to note that creating quality content that people want to associate on all of your digital sites, even on Facebook and Twitter, is seen by crawlers. Your website should be the center of information about your business, but all of your other digital bases should orbit the center and be stable and cohesive with your website’s message and appearance. With this step, you not only create your authority online and increase your chances of being found, but you also provide many stores to link to other sites.
